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Because I’m a first time author I look at my Kindle sales stats about six times a day. In researching my book sales trends I noticed Chris Brogan’s book “It’s Not About The Tights” kept coming up as the most related title to mine. I have a lot of respect for Chris’ work so I picked it up for my Kindle ($4.95).
Here’s one quote that should convince you to buy the book:
“Confidence comes from our actions. If we are doing more fitness work, we will feel more confident that we can take on a marathon. If we’re doing more sitting-around work, there goes that confidence. But now that we know that, we have a key.”
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You don’t need more shortcuts.
You don’t need more tips.
You don’t need more Seth Godin posts.
You don’t need a Mac.
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Your business can be part of a bigger story.
The primary goal of every business is to make money because without money the business can't continue to operate. Money is like water though, it's hard to hold on to very long and it won't satisfy all your needs.
There's a bridal store in my city that wants to do more than sell dresses. They want to be the first stop on the road to a healthy marriage. They're replacing the gossip magazines with marriage books. They're training their staff to help brides get the resources they need to start their marriages right. They're having conversations and asking questions that matter so they can offer help that matters. They still want to sell dresses and tuxes but that's not the ultimate goal anymore.
I'd rather buy a wedding dress (or a tux) from a store that cares as much about my marriage as my wedding day, wouldn't you?
What's the ultimate goal of your business? Find one soon for your sake and for your customers.
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I hate getting up early but I love being up early. You can learn how to become an early riser by reading my book. Every copy comes with a full audio version as well as 30 days of email encouragement. Change your life by changing what time you wake up. If I can do it with three kids under five then you can too.
