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July 14, 2011 By Andy Traub

Todd Henry of the Accidental Creative on the art inside all of us – 018 Linchpin Podcast

https://www.takepermission.com/podcast-player/10198/018-toddhenry.mp3
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Todd Henry
Todd Henry

Todd Henry – http://www.accidentalcreative.com
Todd’s new book – http://ow.ly/5BxWM
Todd on Twitter – http://www.twitter.com/toddhenry
Accidental Creative on Twitter – http://www.twitter.com/beaccidental

[audio:http://traffic.libsyn.com/andytraub/linchpin018.mp3]

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Running Time:

1:00:39

  • Introduce conversations about the creative process.
  • Help businesses who need to come up with ideas, come up with ideas.
  • The create on demand world wears you out.
  • Creativity is somewhere between prayer and the U.S. tax code.
  • Build infrastructure that helps our creative process.
  • Build a rhythm that helps you be brilliant at the right time.
  • Elements of creative rhythm:
    • Focus – Finding the problem you’re trying to solve.
    • Relationships – Outside of obligation (family) and convenience (work).
    • Energy – We manage time a lot better than we are at managing energy. We don’t schedule well.
    • Stimuli – Things that spur creative thinking. “You are what you eat.” The same is true of our mind so we must consume good content. Create a study plan – things that cause you to think new thoughts.
    • Hours – Time is the currency of productivity. We focus more on efficiency than effectiveness so we need to focus on how we are creating ideas.
  • Everything of significance will have an enemy.
  • Organizations are wired to protect what has already been done so as a result they are not fans of “new” things.
  • Frustration comes because you think you’re trying to control something that you can’t control.
  • Organizations are about control, about clamping down.
  • Everyone has art in them according to Seth Godin. Seth believes we will be surprised at the organization’s reaction.
  • Conversation needs to happen within an organization even if they’re awkward.
  • Creatives want to be listened to and managers want to be followed.
  • It is not our nature to stop and talk to each other and that’s likely why it needs to be done.
  • Organizations hesitate at big shots and crazy ideas but if you can prove yourself a few times then they will give you more permission to be creative.
  • Cover bands don’t change the world.
  • The goal is to influence the world, not just get great ideas.

If you have some thoughts on this episode you can:

– Call in feedback to 605-610-UASK (8275)

– Email me at [email protected] .

– Leave a comment by clicking on the title of this episode and looking at the bottom of the page.

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