1. Discover a need.
2. Find other people to help you create something that fills that need.
3. Put it on-line with a “Buy” button.
You were probably expecting a recommendation on a ecommerce solution or video hosting service for your screencasts. The problem with worrying about those parts of the product is that they don’t really matter. Maybe they matter 5%.
What people want are their needs met and their desires fulfilled. I recently discovered a need regarding a program I used every single day on my mobile device, laptop and web. I asked for someone to help me and found the perfect person. Now we’re putting it on-line (that’ll take about 30 days). Find a need, find help, find a way to deliver it. As long as people have needs you have an opportunity to create something that help them. Whether they pay for it is up to you but don’t overcomplicate it. Don’t think you have any excuses. We don’t.
What need to you see?
Who are you going to ask to help?
When are you going to put it on-line?