Take Permission

The Right Tools & Mindset For Success

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How To Conduct Good Podcast Interviews

There’s no secret to conducting good interviews. It’s about preparation.

My friend and personal podcast coach Jeff Brown is offering a pre-interview checklist for you to make sure your interviews are the best they can be. He’s interviewed many of my heroes and he always does a spectacular job.

Once you get the free checklist, he’ll follow up with you about his course on podcasting that he’s launching soon.

I trust Jeff and encourage you to get his checklist if you have a podcast or have ever considered starting one.

Read To Lead Podcast

Check out Jeff’s podcast while you’re at it. ReadToLeadPodcast.com

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You’ll Write Like Seth Godin If You Use This Tool

The key to Seth Godin‘s success is a little known Mac-only word processor called Nisus (pronounced Nice us). If you use that software, you will write like Seth Godin.

Using Nisus will enable you to write a blog post every day. Using Nisus will empower you to express yourself for pennies to the entire world when you publish your thoughts to a blog.

The Truth

Of course, Nisus isn’t the secret. Nisus is a tool. Replace the word Nisus with Scrivener, Evernote, Google Docs, a Notebook, ByWord, TextEdit, Word, or Pages. It doesn’t matter which program you use, it matters that you’re using a tool consistently.

The reason Nisus works for Seth is it has become part of his routine. That’s what you need. You need to pick a program and use it, every day.

The process advice that makes sense to me is to write. Constantly. At length. Often. Don’t publish everything you write, but the more you write, the more you have to choose from.

Seth Godin

 

The Best Tool For You

On Tuesday (August 30th) I’m hosting a class at 10 am and 9 pm CT to teach you about the seven different writing programs you can use to write more consistently. Some will help you more than others, so I hope you’ll come learn about them.

If you can’t make it live, register anyway, and I’ll send you a replay.

Seth’s secret isn’t Nisus; it’s consistently using Nisus. Some programs are better than others, though, and I’ll teach you which ones I think you should use during the class.

“Too Much” Isn’t The Problem

You don’t write too many words.
You don’t publish too often.
Your problem is being brave, consistent, and disciplined.

I know the feeling.

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Free Class: The Seven Best Software Programs To Help You Write More, Faster, & Better

There are dozens of programs you can use to create content but which ones should you use?

Evernote?
Google Docs?
ByWord?
Scrivener?

In the two free classes I’m teaching next week you’re going to learn the perfect program for your writing. The answer won’t be the same for everyone so I’ll be covering seven different programs and taking any questions you have. 

The identical classes are on Tuesday, August 30th, 10am and 9pm Central.

 
Register For The Free Class

How About A Replay?
That’s a great idea. There will be a replay if you register. I hope you’ll attend one of the two classes live so you can get your questions answered but if you can’t I’ll send you a replay.

Are You Selling Something?
After the class I’m inviting a small group of creatives to become founding members of Creators Academy. It’s a community of creatives that want to build their platform through writing, videos, webinars, email marketing, and blogging.

Why Did You Tell Me You’re Selling Something?
Because I hate it when people try to invite me to a “free class” and don’t tell me there’s a pitch at the end. This class is free and you’ll get value from it, but I would ruin the good will I’ve created with you if then I pitched you out of nowhere.

 

Register For The Free Class

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The Hidden Truths Behind Hourly Coaching As A Business

My friend Stu McLaren is in the middle of what is sure to be a successful launch of a product or community where he teaches people how to build and maintain a membership site. The largest selling point to membership sites for the creators is recurring revenue. It’s the holy grail of commerce.

Netflix, Dropbox, Costco, Basecamp, Amazon (Amazon Prime); these companies have stability because they have recurring subscribers or people who pay to just be able to walk in the door and start shopping.

Why Would You Offer Hourly Coaching?

I love recurring revenue, and there are a few sources of it in my business, so why would I offer to coach by the hour? Why would anyone offer to coach by the hour?

If your entire business is based on hourly coaching, you’re exposing yourself to tremendous risk. That doesn’t mean you shouldn’t offer it, though.

I’m opening coaching spots for entrepreneurs that want to grow their platform and influence. You should consider offering hourly coaching for some of the same reasons.

Positive Outcomes From Hourly Coaching

  • You learn the most common needs of your audience.
  • You build deeper relationships with your most loyal tribe members.
  • One on one coaching yields better results than taking an on-line course.
  • Accountability is what they’re paying for, and one on one coaching is the best tool to provide it.
  • Relationships bring energy.
  • The unparalleled satisfaction of seeing someone else succeed directly because of your advice.
  • It makes entrepreneurship less lonely.
  • It’s easy to do no matter where you are or where they are.
  • It requires no travel.
  • You can develop products based on the systems you teach your clients and make those into digital products.
  • You can build an on-line membership site from the coaching clients.
  • The client brings the questions, so you don’t have to prepare content.
  • Tools like Slack make offering support and guidance easier than ever for coaches.

How To Start Working With Me

Click to see if there are any slots left.

Click if you have a question.