Thanks to my friendship with Andy Andrews I was introduced to Michael Hyatt late last year. I count him as a friend now and we mostly communicate via Twitter. He wrote about our exchange on Twitter yesterday on his blog which gets hundreds of thousands of views every month. He’s great at taking every day exchanges and turning them into life lessons.
Attention leads to reacting
Something happens when you get mentioned on MichaelHyatt.com, people come over and check you out. You get mentioned on Twitter (26 times) and people leave you Facebook messages. People leave comments on your site (about a dozen) and people subscribe to your enewsletter (about four). The problem with attention is that if you choose to react to it that takes time. Reacting to communication is natural and it’s deadly to productivity and creativity. Thankfully I started my day by writing for a few hours and spent most of the afternoon working on this site. This post is simply a warning that reacting takes time and it will take all of your time if you let it. Schedule times to check your social media outlets and if necessary your email inbox. Turn your phone off. Get Freedom if you have a Mac.
Don’t chase echoes
If you want to make a dent in the world with your voice be grateful when someone mentions you but don’t get sucked into reacting every time someone says your name on the internet. You’ll chase echoes of your name. Make a name for yourself by creating your unique art. My art is podcasting. I hope you’ve found yours. Keep shipping it.
P.S. Thanks for the mention Mike. You’re a great man.