You got on a plane.
You got an Uber.
You rented a hotel room.

We're getting things ready for #smmw16 – Are you ready to join us tomorrow? – Juan pic.twitter.com/cZHMXANpTR

— SocialMedia Examiner (@SMExaminer) April 16, 2016

You’re attending a live session (which you’ll get a recording of).

Foolish: You can sit back and be critical.
Shallow: You can stare at your phone and follow the chatter on Twitter.
Distracted: You can live-tweet.
Copy-cat: You can take notes on your laptop.
Sponge: You can listen with empty hands, and be fully present.
Connector:You can skip the session, and build a new relationship in the hall.

Just because you’re in a crowd doesn’t mean you have to follow it. Take permission.