What program do you use for writing?
What kind of mic do you have for podcasting?
What do you find images for your blog posts?
Where do you host your blog?
What do you use to host webinars?
What does your swipe copy say?
What day do you close cart?
What are your price points?
What’s your refund policy?
Where do you host your course?
They are all equipment questions. Anyone with money can buy equipment.
Getting ready is the popular way to avoid doing the actual work.
Getting equipment isn’t scary, it’s hiding from real work.
Getting ready doesn’t put you at risk for rejection. No one will tell you to stop equipping yourself. Equipment is a path others have taken. You look and feel so busy preparing but you’re not any closer to shipping.
Until you can be rejected, you’re nowhere near the path to clarity.
Stop equipping yourself. You’re just stalling.
